Actress Song Ji Hyo is actively promoting her self-launched underwear brand as its model, demonstrating her entrepreneurial spirit despite recent controversies surrounding her reduced screen time on SBS's 'Running Man' and the temporary suspension of her YouTube channel. This move highlights her professional demeanor in business, distinct from her broadcasting activities, and has garnered significant attention.
On the 24th, pictorials featuring Song Ji Hyo wearing new products and Chuseok gift sets were released on her underwear brand's official account. Song Ji Hyo showcased sporty underwear and comfortable loungewear with natural expressions and poses. She also shared that the brand has overcome initial sales struggles, with the situation significantly improving, indicating a positive business outlook.
Bloggers have expressed positive reactions to Song Ji Hyo's entrepreneurial endeavors, noting her unexpected charm as she models for her own brand, even amidst disappointment regarding her reduced screen time on 'Running Man' compared to her 'Ace' days. Support is growing for Song Ji Hyo's continued challenges, especially given the various difficulties she has faced, including the suspension of her YouTube activities and a previous payment dispute.
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