Byun Woo Seok and IU's Drama '21st Century Grand Duchess': Popularity and Behind-the-Scenes

The drama '21st Century Grand Duchess,' starring Byun Woo Seok and IU, has recently generated significant buzz. This series marked the actors' reunion in leading roles after a decade, drawing considerable anticipation even before its broadcast. IU's playful remark at the production presentation, referencing Byun Woo Seok's past role, further highlighted their unique connection.

'21st Century Grand Duchess' is set in a fictional constitutional monarchy in 21st-century Korea, depicting a contract marriage romance between Sung Hee-joo (IU), a chaebol daughter of common status, and Prince Lee An (Byun Woo Seok), the king's second son. The drama started with a 7.8% viewership rating and steadily climbed to a final episode rating of 13.8%, maintaining its position as the most talked-about TV/OTT drama for three consecutive weeks. IU and Byun Woo Seok ranked 1st and 2nd respectively in actor buzz, demonstrating both high ratings and popularity.

Bloggers have praised the chemistry between IU and Byun Woo Seok as a major highlight of the drama. Many found the progression from a contractual relationship to genuine love to be engaging. Furthermore, three months after the drama concluded, IU sent a snack truck to Byun Woo Seok's next project set, with a witty message playing on the title of his new work, showcasing their continued special bond.