Hanjeongseon glutinous rice cakes, located on B1 of The Hyundai Seoul, are currently experiencing long waiting lines due to their popularity as holiday gifts and trendy desserts. This brand, which started in Seongsu-dong and expanded to department stores, attracts many visitors with its diverse glutinous rice cake flavors using fruits, yogurt, and chocolate, as well as its traditional Korean packaging and store ambiance.
At The Hyundai Seoul branch, if the waiting line becomes too long, a Tableling waiting registration system is operated at the B2 subway connection passage. During holiday seasons, waiting registration may close early. From September 18 to 23, an additional sales area was temporarily operated, and it is important to confirm which store to go to upon being called. Popular items like fig yogurt glutinous rice cakes often sell out, making an "open run" advisable.
Bloggers note the convenience of shopping while waiting after registration and suggest visiting during weekday mornings or off-peak hours like 3-4 PM to reduce waiting times. Storage methods vary by glutinous rice cake type, with fresh fruit varieties requiring refrigeration. Gift sets may sell out early before holidays.
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