BLACKPINK Marks 10th Anniversary with Solo Comebacks Amidst Fan Event Controversy

BLACKPINK recently marked its 10th anniversary on August 8, 2026, a significant milestone that generated considerable buzz in Korea. However, the celebration was accompanied by unexpected fan dissatisfaction regarding the anniversary event's organization, prompting members to personally address the concerns. This situation has led to a strategic shift towards individual member activities for the latter half of the year.

The controversy stemmed from a "Meet & Greet" event at the National Museum of Korea, announced just two days prior to the August 8 anniversary and limited to 40 lottery-selected paid fan club members. Fans expressed disappointment over the small scale and late notice, which complicated travel for many. Jennie apologized via Weverse, acknowledging the "inexcusable regret" for the fan experience. Amidst this, an incident involving a woman attacking the YG building with a golf club also occurred. Despite the issues, all four members adjusted their schedules to attend, and the group is now focusing on solo comebacks, starting with Jennie's digital EP 'Fallen Angel' in August, followed by Lisa and Jisoo. Rosé is reportedly working on a secret global project in Los Angeles.

Local bloggers highlight the members' sincere apologies as a key factor in appeasing fans, turning a potentially negative situation into anticipation for their unique solo endeavors. They note that the balance between group and individual activities, as seen with their 'DEADLINE' world tour and members' solo achievements like Lisa's 2026 World Cup performance, continues to strengthen their global fandom. The shift to solo releases is viewed as a way to showcase each member's distinct color, offering a fresh direction after a decade of group success.