LE SSERAFIM is actively promoting their second full album, 'PUREFLOW' pt.1, alongside an ongoing world tour that is generating significant buzz, particularly with its expansion into the United States. This period marks a continuous flow of new music releases and large-scale performances, keeping the five-member group at the forefront of K-pop discussions among fans and industry observers.
The 2026 LE SSERAFIM TOUR 'PUREFLOW' includes a US leg starting September 16 in Los Angeles at the Crypto.com Arena, covering nine cities over approximately three weeks. Prior to the US tour, the group released their new single "Made My Night" on September 11 and is scheduled to perform at the iHeartRadio Music Festival in Las Vegas. Their second full album, 'PUREFLOW' pt.1, was released on May 22, 2026, featuring the title track 'BOOMPALA' and 10 other songs, including the pre-released 'CELEBRATION'. Additionally, a collaboration digital single 'ICONIC BY MISTAKE' with ILLIT and KATSEYE was released on June 12, 2026.
Local bloggers have shared their experiences from the 'PUREFLOW' concert in Incheon on July 11, 2026, held at the Inspire Arena. Attendees noted the venue's remote location but appreciated the free shuttle service from the airport cargo terminal. Fans expressed excitement over receiving special items like keyrings and entrance photo cards, with one blogger particularly highlighting Kim Chaewon's presence after a period of illness and Sakura's pink long-haired photo card. Despite some items like 4-cut photos selling out quickly, the overall sentiment reflected strong fan engagement and enjoyment of the live performances.
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