SEVENTEEN Wonwoo Merchandise and Fan Events Captivate Global Fans.

SEVENTEEN's Wonwoo is a focal point for fan engagement in Korea, driven by a variety of celebratory events and merchandise releases. These activities encompass dedicated birthday and debut anniversary cafes, alongside official brand collaborations, providing fans with distinct opportunities to celebrate and acquire themed collectibles.

Recent events include Wonwoo's 2026 birthday cafes at venues such as Cafe Kiro and Deluna Cafe, where special sets, like cookie sets priced at 11,500 KRW, offered exclusive photo cards, postcards, and lucky draw chances. His 11th debut anniversary in May 2026 also featured event cafes like Black Drum Yongsan, providing packages for 10,000 KRW that included photo cards, a keyring, and a drink. Furthermore, the AffxAff x Puzzle SEVENTEEN collaboration in late 2025 and early 2026 introduced goods such as Magsafe card holders, mirror keyrings, and tin cases, with Wonwoo's character designs proving especially popular.

Local bloggers shared diverse experiences, from the excitement of collecting special offers to the disappointment of encountering sold-out items at popular cafes, particularly towards the end of event periods. Some expressed concerns about the cumulative cost of acquiring goods for multiple members, while others reported quality control issues, such as defective tin cases that necessitated exchanges. The noticeable presence of international fans at these events underscored the widespread appeal of Wonwoo's fan activities.