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The collaboration between K-pop group RIIZE and Pop Mart has generated significant excitement, particularly for the "Fluffy Club Series" doll keyrings. Fans are drawn to the adorable, member-specific animal character designs, including Anton's "멍룡이" (Meongryong-i) doll, making them highly sought-after collectibles. The element of random draws (랜덤깡) adds to the thrill and collectibility.
The RIIZE Fluffy Club Series features 12 types of doll keyrings—six regular and six secret versions—each representing a RIIZE member as a unique animal character. Anton's doll, "멍룡이," is depicted with dog ears, a dragon tail, and horns, and features a cute face mole. These keyrings, priced at 29,000 KRW, are 14.5cm tall and come with a photocard. Pop Mart also launched a RIIZE theme zone at its Anguk branch (August 14-23), offering a 100% win random machine event for purchases over 65,000 KRW, with prizes like signed postcards, available at Anguk, Hongdae, and Myeongdong stores for members.
Local bloggers express strong affection for the dolls, describing them as "so cute" and "dopamine-inducing." The random draw aspect, while exciting, is also noted for its addictive nature, with some bloggers purchasing multiple items or even full boxes in pursuit of specific members or secret versions. Despite the cost, many find the items worth it due to their charm and the joy of collecting, highlighting the strong fan engagement and the appeal of these unique K-pop merchandise.
